The Chora Advantage
Three characteristics that define our approach to cultural planning — and the results it delivers.
Image courtesy of The Menil
Data-driven Insights
Data is our superpower. We benchmark the operational and financial performance of our clients with databases created over 20 years in service. Our models to project operational performance, right-size a museum expansion or predict fundraising performance are unique in the cultural sector. We invest in refreshing and maintaining our databases and build new ones to bring our clients the most current insights.
Results Oriented Strategy
Planning and managing for results is our hallmark. Our strategic advisory services harness the power of data and sector expertise to offer tailored strategies and solutions paired with concrete results. Our recommendations are data-driven and actionable, empowering our clients to achieve sustainable growth and navigate complex challenges with confidence.
Practical Experience
First-hand knowledge of the challenges shapes our work. Our collaborative and consensus-building approach creates internal alignment and ensures that our solutions are both practicable and implementable.
"Chora's meticulous assessments proved transformative for the Norton, aligning Board members and catalyzing action. Sully and Maria Elena’s deep insights into museum operations and strategic processes challenged us and helped us set priorities, urging a forward-looking perspective. Notably, Chora's sense of urgency, rare in the museum world, significantly accelerated the Norton's progress."
— Arthur Martinez, Chair of Finance, Norton Museum of Art